Metaphor and mills [electronic resource] : figurative language in business and economics / edited by Honesto Herrera-Soler, Michael White.
Material type:
TextSeries: Applications of cognitive linguistics ; 19Publication details: Berlin ; Boston : De Gruyter Mouton, c2012.Description: viii, 329 p. : illSubject(s): Genre/Form: DDC classification: - 808.032 23
- P301.5.M48 M468 2012eb
Includes bibliographical references and indexes.
section I. Metaphor in economic theory and in economics as an academic discipline -- section II. Cultural filters in contrastive studies -- section III. Metaphor in the economy and business in practice.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2011. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
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