Proven tactics in e-retail [electronic resource] : case studies on selling more online.
Material type:
TextSeries: Practical know-how & case studiesPublication details: Portsmouth, R.I. : MarketingSherpa, Inc., 2003.Description: 99 pSubject(s): Genre/Form: LOC classification: - HF5548.32 .P76 2003eb
pt. 1. Tactics used by 11 "pure play" eretailers -- pt. 2. Tactics used by 9 integrated online + offline eretailers.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
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