Ads, fads, and consumer culture
Berger, Arthur Asa, 1933-
Ads, fads, and consumer culture advertising's impact on American character and society / [electronic resource] : Arthur Asa Berger ; with illustrations by the author. - 4th ed. - Lanham [Md.] : Rowman & Littlefield Publishers, Inc., 2011. - xxiii, 233 p. : ill. (some col.)
Includes bibliographical references and index.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2011.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
Advertising--United States.
Popular culture--United States.
Consumer education--United States.
Electronic books.
HF5823 / .B47 2011eb
Ads, fads, and consumer culture advertising's impact on American character and society / [electronic resource] : Arthur Asa Berger ; with illustrations by the author. - 4th ed. - Lanham [Md.] : Rowman & Littlefield Publishers, Inc., 2011. - xxiii, 233 p. : ill. (some col.)
Includes bibliographical references and index.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2011.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
Advertising--United States.
Popular culture--United States.
Consumer education--United States.
Electronic books.
HF5823 / .B47 2011eb