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Advertising

Advertising types, trends and controversies / [electronic resource] : Evelyn P. Mann, editor. - New York : Nova Science Publishers, c2012. - xi, 144 p. : ill. (some col.). - Advertising : media, marketing and consumer demands .

Includes bibliographical references and index.


Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2013.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.






Advertising.
Advertising--New products.
Consumer behavior.


Electronic books.

HF5823 / .A453 2012eb

659.1

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