New marketing strategies
Chaston, Ian.
New marketing strategies evolving flexible processes to fit market circumstances / [electronic resource] : Ian Chaston. - London : Thousand Oaks, Calif. : Sage Publications, 1999. - vii, 199 p. : ill.
Includes bibliographical references and index.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2013.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
Marketing--Management.
Electronic books.
HF5415.13 / .C513 1999eb
658.8
New marketing strategies evolving flexible processes to fit market circumstances / [electronic resource] : Ian Chaston. - London : Thousand Oaks, Calif. : Sage Publications, 1999. - vii, 199 p. : ill.
Includes bibliographical references and index.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2013.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
Marketing--Management.
Electronic books.
HF5415.13 / .C513 1999eb
658.8