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Guide to business planning (Record no. 124996)

MARC details
000 -LEADER
fixed length control field 01867nam a2200385 a 4500
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.4012
100 1# - MAIN ENTRY--AUTHOR NAME
Personal name Friend, Graham.
245 10 - TITLE STATEMENT
Title Guide to business planning
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication London :
Name of publisher Economist in association with Profile Books,
Year of publication c2004.
300 ## - PHYSICAL DESCRIPTION
Number of Pages 281 p. :
Other physical details ill.
500 ## - GENERAL NOTE
General note At head of title: The Economist.
520 ## - SUMMARY, ETC.
Summary, etc This guide covers every aspect of preparing a business plan, including how to analyze the market, how to model the business and financial statements, the analysis of risk and the assessment of both the upside and potential downside, and the all-important executive summary--often the only part of a business plan that is read. Finally, it shows how to use a business plan to help put your ideas into practice and how to monitor and measure the performance of the business.--From publisher description.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Business planning.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Zehle, Stefan.
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier http://site.ebrary.com/lib/rucke/Doc?id=10210696

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