Geomarketing (Record no. 62886)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01849nam a2200421 a 4500 |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8/04 |
| 100 1# - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Cliquet, G�erard. |
| 245 10 - TITLE STATEMENT | |
| Title | Geomarketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1st ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | London : |
| Name of publisher | ISTE Ltd. ; |
| Place of publication | Newport Beach, Calif. : |
| Name of publisher | ISTE USA, |
| Year of publication | 2006. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 327 p. : |
| Other physical details | ill. |
| 490 1# - SERIES STATEMENT | |
| Series statement | Geographical information systems series |
| 500 ## - GENERAL NOTE | |
| General note | English translation of: Le g�eomarketing : m�ethodes et strat�egies du marketing spatial published by Hermes Science/Lavoisier in 2002. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | pt. 1. Consumer behavior and geographic information -- pt. 2. Retail location and geographic information -- pt. 3. Marketing management and geographic information. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Target marketing. |
| Topical Term | Consumer behavior. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Hughes, Eugene. |
| 856 40 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | http://site.ebrary.com/lib/rucke/Doc?id=10671517 |
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