Consumer insight (Record no. 65928)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01426nam a22003614a 4500 |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8/34 |
| 245 00 - TITLE STATEMENT | |
| Title | Consumer insight |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | London ; |
| -- | Sterling, Va. : |
| Name of publisher | Kogan Page, |
| Year of publication | 2004. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xv, 288 p. : |
| Other physical details | ill. |
| 490 1# - SERIES STATEMENT | |
| Series statement | Market research in practice |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Customer relations |
| Topical Term | Marketing research. |
| Topical Term | Database marketing. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Stone, Merlin, |
| Personal name | Bond, Alison. |
| Personal name | Foss, Bryan. |
| 856 40 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | http://site.ebrary.com/lib/rucke/Doc?id=10084448 |
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