Quantitative modelling in marketing and management (Record no. 66872)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01242nam a2200313Ia 4500 |
| 100 1# - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Moutinho, Luiz. |
| 245 10 - TITLE STATEMENT | |
| Title | Quantitative modelling in marketing and management |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Singapore ; |
| -- | Hackensack, N.J. : |
| Name of publisher | World Scientific, |
| Year of publication | c2013. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xxvi, 503 p. : |
| Other physical details | ill. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Management |
| Topical Term | Marketing |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Huarng, Kun-Huang. |
| 856 40 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | http://site.ebrary.com/lib/rucke/Doc?id=10627518 |
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