Greener marketing (Record no. 74774)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01376nam a2200337 a 4500 |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8/02 |
| 245 00 - TITLE STATEMENT | |
| Title | Greener marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Sheffield : |
| Name of publisher | Greenleaf Pub., |
| Year of publication | 1999. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 432 p. : |
| Other physical details | ill., maps. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | section 1. Strategic developments -- section 2. Greening the 'Marketing Mix' -- section 3. Case studies. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Green marketing. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Charter, Martin. |
| Personal name | Polonsky, Michael J. |
| 856 40 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | http://site.ebrary.com/lib/rucke/Doc?id=10650147 |
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