Facebook marketing (Record no. 88730)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01908nam a2200409 a 4500 |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8/72 |
| 100 1# - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Treadaway, Chris, |
| 245 10 - TITLE STATEMENT | |
| Title | Facebook marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Indianapolis, Ind. : |
| Name of publisher | John Wiley & Sons, |
| Year of publication | c2012. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xxii, 338 p. : |
| Other physical details | ill. (chiefly col.). |
| 490 1# - SERIES STATEMENT | |
| Series statement | Serious skills |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Internet marketing 1985-2010 -- What is Facebook? -- Develop a Facebook strategy and measure success -- Month 1: create the plan and get started -- Month 2: establish corporate presence with pages and groups -- Month 3: create demand with Facebook ads -- Month 4: advanced tactics and campaign integration -- Customized experiences via Facebook applications -- The analytics of Facebook -- Organizational considerations. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Internet marketing. |
| Topical Term | Social networks |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Smith, Mari, |
| 856 40 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | http://site.ebrary.com/lib/rucke/Doc?id=10558706 |
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