Includes bibliographical references and index.

Acknowledgement -- About the authors -- Introduction -- Problems and decision making -- Optimizing decision making and avoiding pitfalls -- Leadership -- Communications -- Strategy -- Developing organizational design and culture -- Human resource management -- Marketing and promotion -- Competitors and competitive intelligence -- Pricing -- Identifying and serving customers -- Production and operations -- Distribution and supply -- Project and process management -- Accounting -- Finance, budgeting and cash flow -- Organizational performance -- Government and legal issues -- Websites and information technology.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2011. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.