Customer winback [electronic resource] : how to recapture lost customers and keep them loyal / Jill Griffin and Michael W. Lowenstein ; foreword by Don Peppers and Martha Rogers.

By:

Contributor(s):

Material type:

TextSeries: Jossey-Bass business & management seriesPublication details: San Francisco : Jossey-Bass, c2001.Edition: 1st edDescription: xxii, 314 p. : illSubject(s):

Genre/Form:

DDC classification:

LOC classification:

Online resources:

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

No physical items for this record

Includes bibliographical references (p. 291-301) and indexes.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2013. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

There are no comments on this title.

to post a comment.