Market response models [electronic resource] : econometric and time series analysis / by Dominique M. Hanssens, Leonard J. Parsons, Randall L. Schultz.
Material type:
TextSeries: International series in quantitative marketing ; 12.Publication details: Boston : Kluwer Academic, Norwell, Mass. : Distributiors for North, Central and South America, Kluwer Academic Publishers, c2001.Edition: 2nd edDescription: xiv, 516 p. : illSubject(s): Genre/Form: DDC classification: - 658.8/./015195 21
- HF5415.3 .H36 2001eb
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Includes bibliographical references (p.[427]-480) and index.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
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