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Health communication and mass media [electronic resource] : an integrated approach to policy and practice / edited by Rukhsana Ahmed and Benjamin R. Bates.

Contributor(s): Material type: TextPublication details: Farnham, Surrey : Gower, 2013.Description: xxvi, 244 p. : illSubject(s): Genre/Form: DDC classification:
  • 610 23
LOC classification:
  • R118 .H4327 2013eb
Online resources:
Contents:
pt. 1. Introduction -- pt. 2. Health communication and web media -- pt. 3. Health communication and mobile media -- pt. 4. Health communication and communication systems -- pt. 5. Health communication and media ethics.
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Includes bibliographical references and index.

pt. 1. Introduction -- pt. 2. Health communication and web media -- pt. 3. Health communication and mobile media -- pt. 4. Health communication and communication systems -- pt. 5. Health communication and media ethics.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2013. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

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