@book{114848,
	author = {Rosen, Michael J. and ebrary, Inc.},
	title = {Donor-centered planned gift marketing},
	publisher = {Wiley,},
	year = {2011.},
	series = {AFP fund development series},
	address = {Hoboken, N.J. :},
	note = {Includes index.},
	url = {http://site.ebrary.com/lib/rucke/Doc?id=10469702}
}