@book{115624,
	author = {McGovern, Gerry. and ebrary, Inc.},
	title = {Killer Web content},
	publisher = {A. & C. Black,},
	year = {2006.},
	address = {London :},
	note = {Includes index.},
	url = {http://site.ebrary.com/lib/rucke/Doc?id=10196633}
}