@book{124848,
	author = {Siegemund, Carsten. and ebrary, Inc.},
	title = {Blue Ocean Strategy for small and mid-sized companies in Germany},
	publisher = {Diplom.de,},
	year = {2008.},
	address = {Hamburg :},
	note = {Title from cover.},
	url = {http://site.ebrary.com/lib/rucke/Doc?id=10487447}
}