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  <titleInfo>
    <title>Designing mLearning</title>
    <subTitle>tapping into the mobile revolution for organizational performance</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>Quinn, Clark N.</namePart>
    <namePart type="date">1956-</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
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  <name type="corporate">
    <namePart>ebrary, Inc</namePart>
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  <typeOfResource>text</typeOfResource>
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  <genre authority="local">Electronic books.</genre>
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    <place>
      <placeTerm type="text">San Francisco</placeTerm>
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    <publisher>Pfeiffer</publisher>
    <dateIssued>2011</dateIssued>
    <issuance>monographic</issuance>
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  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
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  <physicalDescription>
    <form authority="marcform">electronic</form>
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    <extent>xxvi, 223 p.</extent>
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  <abstract>"This book presents principles for designing and implementing mobile learning solutions. Based upon previous mobile writing and thinking, this invaluable resource captures the resulting integrated approach and provides guidance for mobile learning regardless of device. The book debunks the myths, defines the opportunity, presents examples, provides guiding principles, structures the design process, presents implementation considerations, and places mobile learning in the overall strategic picture. It is intended to be the definitive work on mobile learning design."--</abstract>
  <note type="statement of responsibility">Clark N. Quinn.</note>
  <note>Includes bibliographical references and index.</note>
  <note>Electronic reproduction. Palo Alto, Calif. : ebrary, 2011. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.</note>
  <subject authority="lcsh">
    <topic>Management</topic>
    <topic>Communication systems</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Mobile communication systems</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Organizational learning</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Organizational effectiveness</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Information technology</topic>
    <topic>Management</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Employees</topic>
    <topic>Training of</topic>
    <topic>Computer-assisted instruction</topic>
  </subject>
  <classification authority="lcc">HD30.335 .Q56 2011eb</classification>
  <classification authority="ddc" edition="22">658.3/12404</classification>
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