@book{141311,
	author = {Balnaves, Mark. and O'Regan, Tom. and ebrary, Inc.},
	title = {Rating the audience},
	publisher = {Bloomsbury Academic,},
	year = {2011.},
	address = {London :},
	url = {http://site.ebrary.com/lib/rucke/Doc?id=10519649}
}