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  <titleInfo>
    <title>Millennial makeover</title>
    <subTitle>MySpace, YouTube, and the future of American politics</subTitle>
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  <name type="personal">
    <namePart>Winograd, Morley.</namePart>
    <role>
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  <name type="personal">
    <namePart>Hais, Michael D.</namePart>
    <namePart type="date">1943-</namePart>
  </name>
  <name type="corporate">
    <namePart>ebrary, Inc</namePart>
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  <typeOfResource>text</typeOfResource>
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    <place>
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    <publisher>Rutgers University Press</publisher>
    <dateIssued>c2008</dateIssued>
    <dateIssued encoding="marc">2008</dateIssued>
    <issuance>monographic</issuance>
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    <extent>xviii, 309 p.</extent>
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  <abstract>Change in the 2008 election will cause another of our country's periodic political makeovers resulting from the coming of age of the Millennial Generation and the full emergence of the Internet-based communications technology that this generation uses so well.</abstract>
  <tableOfContents>The rise and fall of political parties in America -- Idealist and civic eras in American history -- Politicians love to talk -- Meet the millennials -- Millennials will spearhead the coming political realignment -- The realignment begins -- Winning without the mother's milk of politics -- The technology tsunami -- Social networks will change America's political map -- Winning the technology arms race -- Triggering a new America -- Who will party with whom? -- Who will lead the realignment? -- Rebuilding America's civic infrastructure -- Public policy in a millennial era.</tableOfContents>
  <note type="statement of responsibility">Morley Winograd, Michael D. Hais.</note>
  <note>Includes bibliographical references (p. 269-278) and index.</note>
  <note>Electronic reproduction. Palo Alto, Calif. : ebrary, 2013. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.</note>
  <subject>
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  <subject authority="lcsh">
    <topic>Political participation</topic>
    <topic>Technological innovations</topic>
    <geographic>United States</geographic>
  </subject>
  <subject authority="lcsh">
    <topic>Online social networks</topic>
    <topic>Political aspects</topic>
    <geographic>United States</geographic>
  </subject>
  <subject authority="lcsh">
    <topic>Blogs</topic>
    <topic>Political aspects</topic>
    <geographic>United States</geographic>
  </subject>
  <subject authority="lcsh">
    <topic>Voting research</topic>
    <geographic>United States</geographic>
  </subject>
  <subject authority="lcsh">
    <topic>Political parties</topic>
    <geographic>United States</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>United States</geographic>
    <topic>Politics and government</topic>
    <topic>Blogs</topic>
  </subject>
  <subject authority="lcsh">
    <geographic>United States</geographic>
    <topic>Politics and government</topic>
    <temporal>2001-2009</temporal>
  </subject>
  <classification authority="lcc">JK1764 .W635 2008eb</classification>
  <classification authority="ddc" edition="22">320.97301/4</classification>
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