@book{191155,
	author = {Larsen, Hanne Hartvig, and ebrary, Inc.},
	title = {Cases in marketing},
	publisher = {SAGE Publications,},
	year = {1997.},
	series = {European management series},
	address = {London :},
	url = {http://site.ebrary.com/lib/rucke/Doc?id=10392759}
}