TY  - BOOK
AU  - Tonkin,Sebastian
AU  - Whitmore,Caleb
AU  - Cutroni,Justin
ED  - ebrary, Inc.
TI  - Performance marketing with Google Analytics: strategies and techniques for maximizing online ROI 
AV  - TK5105.885.G66 T66 2010eb
PY  - 2010///
CY  - Hoboken, N.J.
PB  - Wiley Pub., Inc.
KW  - Google Analytics
KW  - Internet searching
KW  - Statistical services
KW  - Web usage mining
KW  - Computer programs
KW  - Internet users
KW  - Statistics
KW  - Data processing
KW  - Electronic books
KW  - local
N1  - Includes index; pt. 1. Competing for customers on the Web -- pt. 2. Google Analytics essentials -- pt. 3. Controlling costs and planning profits -- pt. 4. Growing organic search and conversions -- pt. 5. Extending Google Analytics -- pt. 6. Appendixes; Electronic reproduction; Palo Alto, Calif.; ebrary; 2010; Available via World Wide Web; Access may be limited to ebrary affiliated libraries
UR  - http://site.ebrary.com/lib/rucke/Doc?id=10381031
ER  -