TY  - BOOK
AU  - Wardle,Judith
ED  - ebrary, Inc.
TI  - Developing advertising with qualitative market research
T2  - Qualitative market research
AV  - HF5823 .W416 2002eb
PY  - 2002///
CY  - London, Thousand Oaks, CA
PB  - Sage
KW  - Advertising
KW  - Marketing research
KW  - Qualitative research
KW  - Electronic books
KW  - local
N1  - Includes bibliographical references (p. [130]-132) and index; Electronic reproduction; Palo Alto, Calif.; ebrary; 2009; Available via World Wide Web; Access may be limited to ebrary affiliated libraries
UR  - http://site.ebrary.com/lib/rucke/Doc?id=10256817
ER  -