@book{48614,
	author = {Afshar, Rod, and Banerjee, Duke, and ebrary, Inc.},
	title = {Advergaming developer's guide},
	publisher = {Charles River Media,},
	year = {2004.},
	series = {Charles River Media game development series},
	address = {Hingham, Mass. :},
	url = {http://site.ebrary.com/lib/rucke/Doc?id=10066520}
}