@book{52206,
	author = {Cerra, Allison. and Easterwood, Kevin. and ebrary, Inc.},
	title = {Transforming business},
	publisher = {John Wiley and Sons,},
	year = {c2013.},
	address = {Indianapolis, Ind. :},
	url = {http://site.ebrary.com/lib/rucke/Doc?id=10631332}
}