@book{65526,
	author = {Davies, Fiona. and ebrary, Inc.},
	title = {Futurecast in marketing},
	publisher = {Emerald Group Publishing,},
	year = {c2002.},
	series = {European journal of marketing ;},
	address = {Bradford, England :},
	url = {http://site.ebrary.com/lib/rucke/Doc?id=10052657}
}