@book{66440,
	author = {Sinkovics, Rudolf R., and ebrary, Inc.},
	title = {New challenges to international marketing},
	publisher = {Emerald Jai,},
	year = {2009.},
	series = {Advances in international marketing,},
	address = {Bingley :},
	url = {http://site.ebrary.com/lib/rucke/Doc?id=10333675}
}