TY  - BOOK
AU  - Tai,Jacky
TI  - Brand zero: the complete branding guide for start-ups 
AV  - HF5415.1255 .T35 2014eb
PY  - 2014///]
CY  - Singapore
PB  - Marshall Cavendish Business
KW  - Branding (Marketing)
KW  - Brand name products
KW  - Management
KW  - Electronic books
UR  - http://site.ebrary.com/lib/rucke/Doc?id=10819121
ER  -