<?xml version="1.0" encoding="UTF-8"?>
<record
    xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance"
    xsi:schemaLocation="http://www.loc.gov/MARC21/slim http://www.loc.gov/standards/marcxml/schema/MARC21slim.xsd"
    xmlns="http://www.loc.gov/MARC21/slim">

  <leader>01544nam a2200349 a 4500</leader>
  <controlfield tag="001">ebr10419367</controlfield>
  <controlfield tag="003">CaPaEBR</controlfield>
  <controlfield tag="006">m        u        </controlfield>
  <controlfield tag="007">cr cn|||||||||</controlfield>
  <controlfield tag="008">100713s2010    inuacd  s     001 0 eng d</controlfield>
  <datafield tag="010" ind1=" " ind2=" ">
    <subfield code="z">  2010932416</subfield>
  </datafield>
  <datafield tag="020" ind1=" " ind2=" ">
    <subfield code="z">9780470641644 (pbk : alk. paper)</subfield>
  </datafield>
  <datafield tag="020" ind1=" " ind2=" ">
    <subfield code="z">9780470940211 (e-book)</subfield>
  </datafield>
  <datafield tag="040" ind1=" " ind2=" ">
    <subfield code="a">CaPaEBR</subfield>
    <subfield code="c">CaPaEBR</subfield>
  </datafield>
  <datafield tag="035" ind1=" " ind2=" ">
    <subfield code="a">(OCoLC)670430540</subfield>
  </datafield>
  <datafield tag="050" ind1="1" ind2="4">
    <subfield code="a">HF5415.1265</subfield>
    <subfield code="b">.T45 2010eb</subfield>
  </datafield>
  <datafield tag="100" ind1="1" ind2=" ">
    <subfield code="a">Teixeira, Joe.</subfield>
  </datafield>
  <datafield tag="245" ind1="1" ind2="0">
    <subfield code="a">Your Google game plan for success</subfield>
    <subfield code="h">[electronic resource] :</subfield>
    <subfield code="b">increasing your web presence with Google AdWords, Analytics, and Website Optimizer /</subfield>
    <subfield code="c">Joe Teixeira.</subfield>
  </datafield>
  <datafield tag="260" ind1=" " ind2=" ">
    <subfield code="a">Indianapolis, Ind. :</subfield>
    <subfield code="b">Wiley,</subfield>
    <subfield code="c">2010.</subfield>
  </datafield>
  <datafield tag="300" ind1=" " ind2=" ">
    <subfield code="a">xxii, 434 p. :</subfield>
    <subfield code="b">ill., port.</subfield>
  </datafield>
  <datafield tag="500" ind1=" " ind2=" ">
    <subfield code="a">Includes index.</subfield>
  </datafield>
  <datafield tag="505" ind1="0" ind2=" ">
    <subfield code="a">pt. 1. Getting started -- pt. 2. Google AdWords -- pt. 3. Google Analytics -- pt. 4. Google Website Optimizer -- pt. 5. Executing your game plan -- pt. 6. Wrapping it up.</subfield>
  </datafield>
  <datafield tag="533" ind1=" " ind2=" ">
    <subfield code="a">Electronic reproduction.</subfield>
    <subfield code="b">Palo Alto, Calif. :</subfield>
    <subfield code="c">ebrary,</subfield>
    <subfield code="d">2010.</subfield>
    <subfield code="n">Available via World Wide Web.</subfield>
    <subfield code="n">Access may be limited to ebrary affiliated libraries.</subfield>
  </datafield>
  <datafield tag="630" ind1="0" ind2="0">
    <subfield code="a">Google AdWords.</subfield>
  </datafield>
  <datafield tag="630" ind1="0" ind2="0">
    <subfield code="a">Google Analytics.</subfield>
  </datafield>
  <datafield tag="650" ind1=" " ind2="0">
    <subfield code="a">Internet marketing.</subfield>
  </datafield>
  <datafield tag="650" ind1=" " ind2="0">
    <subfield code="a">Web usage mining</subfield>
    <subfield code="x">Computer programs.</subfield>
  </datafield>
  <datafield tag="650" ind1=" " ind2="0">
    <subfield code="a">Internet users</subfield>
    <subfield code="x">Statistics</subfield>
    <subfield code="x">Data processing.</subfield>
  </datafield>
  <datafield tag="655" ind1=" " ind2="7">
    <subfield code="a">Electronic books.</subfield>
    <subfield code="2">local</subfield>
  </datafield>
  <datafield tag="710" ind1="2" ind2=" ">
    <subfield code="a">ebrary, Inc.</subfield>
  </datafield>
  <datafield tag="856" ind1="4" ind2="0">
    <subfield code="u">http://site.ebrary.com/lib/rucke/Doc?id=10419367</subfield>
    <subfield code="z">An electronic book accessible through the World Wide Web; click to view</subfield>
  </datafield>
  <datafield tag="999" ind1=" " ind2=" ">
    <subfield code="c">83883</subfield>
    <subfield code="d">83883</subfield>
  </datafield>
</record>
