Communication of innovations; a cross-cultural approach [by] Everett M. Rogers with F. Floyd Shoemaker.
Material type:
TextPublication details: New York, Free Press [1971]Edition: 2d edDescription: xix, 476 p. illus. 24 cmSubject(s): DDC classification: - 301.2/42
- HM101 .R57 1971
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Long Loan Books
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Rongo University Library General Stacks | HM101 .R57 1971 (Browse shelf(Opens below)) | Available | 20087396 |
First ed. (1962) and 3rd ed. (c1963) published under title: Diffusion of innovations.
Bibliography: p. 387-466.
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