000 01973nam a2200361 a 4500
001 ebr10692203
003 CaPaEBR
006 m u
007 cr cn|||||||||
008 120928s2013 cauad sb 001 0 eng d
010 _z 2012039953
020 _z9780804777971 (cloth : alk. paper)
020 _z9780804785747 (e-book)
040 _aCaPaEBR
_cCaPaEBR
035 _a(OCoLC)841909853
043 _an-us---
050 1 4 _aRA410.53
_b.H669 2013eb
082 0 4 _a338.4/73621
_223
100 1 _aHough, Douglas E.
245 1 0 _aIrrationality in health care
_h[electronic resource] :
_bwhat behavioral economics reveals about what we do and why /
_cDouglas E. Hough.
260 _aStanford, Calif. :
_bStanford Economics and Finance, an imprint of Stanford University Press,
_c2013.
300 _axvii, 291 p. :
_bill.
504 _aIncludes bibliographical references and index.
505 0 _aWhat is behavioral economics--and why should we care? -- Keeping what we have, even if we don't like it -- Managing expectations and behavior -- Understanding the stubbornly inconsistent patient -- Understanding the stubbornly inconsistent consumer -- Understanding the medical decision making process, or, Why a physician can make the same mistakes as a patient -- Explaining the cumulative impact of physicians' decisions -- Can we use the concepts of behavioral economics to transform health care?
533 _aElectronic reproduction.
_bPalo Alto, Calif. :
_cebrary,
_d2013.
_nAvailable via World Wide Web.
_nAccess may be limited to ebrary affiliated libraries.
650 0 _aMedical economics
_zUnited States.
650 0 _aMedical care
_zUnited States.
650 0 _aHealth behavior
_zUnited States.
650 0 _aEconomics
_xPsychological aspects.
655 7 _aElectronic books.
_2local
710 2 _aebrary, Inc.
856 4 0 _uhttp://site.ebrary.com/lib/rucke/Doc?id=10692203
_zAn electronic book accessible through the World Wide Web; click to view
999 _c10137
_d10137