| 000 | 01268nam a2200325 a 4500 | ||
|---|---|---|---|
| 001 | ebr10571141 | ||
| 003 | CaPaEBR | ||
| 006 | m u | ||
| 007 | cr cn||||||||| | ||
| 008 | 120629s2006 si a s 001 0 eng d | ||
| 020 | _z9812618325 (Asia & ANZ) | ||
| 020 | _z1904879691 (rest of the world) | ||
| 020 | _z9789812618320 | ||
| 020 | _z9789814382946 (e-book) | ||
| 040 |
_aCaPaEBR _cCaPaEBR |
||
| 035 | _a(OCoLC)802047159 | ||
| 050 | 1 | 4 |
_aHD69.B7 _bS56 2006eb |
| 100 | 1 | _aSimmons, John. | |
| 245 | 1 | 4 |
_aThe invisible grail _h[electronic resource] : _bhow brands can use words to engage with audiences / _cJohn Simmons. |
| 250 | _a[New ed.]. | ||
| 260 |
_aSingapore : _bMarshall Cavendish Business ; _aLondon : _bCyan Communications Ltd., _c2006. |
||
| 300 |
_axiv, 223 p. : _bill. |
||
| 500 | _aIncludes index. | ||
| 533 |
_aElectronic reproduction. _bPalo Alto, Calif. : _cebrary, _d2011. _nAvailable via World Wide Web. _nAccess may be limited to ebrary affiliated libraries. |
||
| 650 | 0 | _aBrand name products. | |
| 650 | 0 | _aBrand loyalty. | |
| 655 | 7 |
_aElectronic books. _2local |
|
| 710 | 2 | _aebrary, Inc. | |
| 856 | 4 | 0 |
_uhttp://site.ebrary.com/lib/rucke/Doc?id=10571141 _zAn electronic book accessible through the World Wide Web; click to view |
| 999 |
_c184053 _d184053 |
||