| 000 | 01355nam a2200349Ia 4500 | ||
|---|---|---|---|
| 001 | ebr10446688 | ||
| 003 | CaPaEBR | ||
| 006 | m u | ||
| 007 | cr cn||||||||| | ||
| 008 | 100624s2011 njua sb 001 0 eng d | ||
| 010 | _z 2010027042 | ||
| 020 | _z9780470423479 (cloth) | ||
| 020 | _z0470423471 (cloth) | ||
| 040 |
_aCaPaEBR _cCaPaEBR |
||
| 035 | _a(OCoLC)704275233 | ||
| 050 | 1 | 4 |
_aHF5415.5 _b.P458 2011eb |
| 082 | 0 | 4 |
_a658.8/12 _222 |
| 100 | 1 | _aPeppers, Don. | |
| 245 | 1 | 0 |
_aManaging customer relationships _h[electronic resource] : _ba strategic framework / _cDon Peppers, Martha Rogers. |
| 250 | _a2nd ed. | ||
| 260 |
_aHoboken, N.J. : _bWiley, _cc2011. |
||
| 300 |
_axv, 512 p. : _bill. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 533 |
_aElectronic reproduction. _bPalo Alto, Calif. : _cebrary, _d2011. _nAvailable via World Wide Web. _nAccess may be limited to ebrary affiliated libraries. |
||
| 650 | 0 |
_aCustomer relations _xManagement. |
|
| 650 | 0 | _aConsumers' preferences. | |
| 650 | 0 | _aRelationship marketing. | |
| 650 | 0 |
_aInformation storage and retrieval systems _xMarketing. |
|
| 655 | 7 |
_aElectronic books. _2local |
|
| 700 | 1 |
_aRogers, Martha, _d1952- |
|
| 856 | 4 | 0 |
_uhttp://site.ebrary.com/lib/rucke/Doc?id=10446688 _zAn electronic book accessible through the World Wide Web; click to view |
| 999 |
_c247126 _d247126 |
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