000 00953cam a2200289 a 4500
001 3277816
003 OSt
005 20151201141846.0
008 820420s1983 njua b 000 0 eng
010 _a 82007616
020 _a0131190814 (pbk.)
040 _aDLC
_cDLC
_dDLC
050 0 0 _aHF5415
_b.C2854 1983
082 0 0 _a658.8
_219
245 0 0 _aCases and readings for marketing for nonprofit organizations /
_c[edited by] Philip Kotler, O.C. Ferrell, Charles Lamb.
260 _aEnglewood Cliffs, N.J. :
_bPrentice-Hall,
_cc1983.
300 _axii, 380 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographies.
650 0 _aNonprofit organizations
_xMarketing.
650 0 _aNonprofit organizations
_xMarketing
_xCase studies.
650 0 _aMarketing
_xCase studies.
700 1 _aKotler, Philip.
700 1 _aFerrell, O. C.
700 1 _aLamb, Charles W.
906 _a7
_bcbc
_corignew
_d1
_eocip
_f19
_gy-gencatlg
942 _2lcc
_cBK
999 _c251663
_d251663