| 000 | 01272nam a2200337Ia 4500 | ||
|---|---|---|---|
| 001 | ebr10314636 | ||
| 003 | CaPaEBR | ||
| 006 | m u | ||
| 007 | cr cn||||||||| | ||
| 008 | 090312s2009 maua s 001 0 eng d | ||
| 020 | _z1598638726 (pbk.) | ||
| 020 | _z9781598638721 (pbk.) | ||
| 020 | _z1598639358 | ||
| 040 |
_aCaPaEBR _cCaPaEBR |
||
| 035 | _a(OCoLC)637046373 | ||
| 050 | 1 | 4 |
_aHF5415.1255 _b.M55 2009eb |
| 100 | 1 | _aMiletsky, Jason I. | |
| 245 | 1 | 0 |
_aPerspectives on branding _h[electronic resource] / _cJason I. Miletsky, Genevieve Smith. |
| 260 |
_aBoston, Mass. ; _aLondon : _bCourse Learning, _cc2009. |
||
| 300 |
_axvi, 276 p. : _bill. |
||
| 500 | _aIncludes index. | ||
| 533 |
_aElectronic reproduction. _bPalo Alto, Calif. : _cebrary, _d2010. _nAvailable via World Wide Web. _nAccess may be limited to ebrary affiliated libraries. |
||
| 650 | 0 |
_aBrand name products _vCase studies. |
|
| 650 | 0 | _aBrand name products. | |
| 650 | 0 | _aBranding (Marketing) | |
| 650 | 0 |
_aBranding (Marketing) _vCase studies. |
|
| 655 | 7 |
_aElectronic books. _2local |
|
| 700 | 1 | _aSmith, Genevieve. | |
| 710 | 2 | _aebrary, Inc. | |
| 856 | 4 | 0 |
_uhttp://site.ebrary.com/lib/rucke/Doc?id=10314636 _zAn electronic book accessible through the World Wide Web; click to view |
| 999 |
_c57858 _d57858 |
||