000 01376nam a2200337 a 4500
001 ebr10650147
003 CaPaEBR
006 m u
007 cr cn|||||||||
008 130207s1999 enkab sb 001 0 eng d
020 _z1874719144
020 _z9781874719144
020 _z9781907643200 (e-book)
040 _aCaPaEBR
_cCaPaEBR
035 _a(OCoLC)828743310
050 1 4 _aHF5413
_b.G74 1999eb
082 0 4 _a658.8/02
_223
245 0 0 _aGreener marketing
_h[electronic resource] :
_ba global perspective on greening marketing practice /
_cedited by Martin Charter and Michael Jay Polonsky.
250 _a2nd ed.
260 _aSheffield :
_bGreenleaf Pub.,
_c1999.
300 _a432 p. :
_bill., maps.
504 _aIncludes bibliographical references and index.
505 0 _asection 1. Strategic developments -- section 2. Greening the 'Marketing Mix' -- section 3. Case studies.
533 _aElectronic reproduction.
_bPalo Alto, Calif. :
_cebrary,
_d2013.
_nAvailable via World Wide Web.
_nAccess may be limited to ebrary affiliated libraries.
650 0 _aGreen marketing.
655 7 _aElectronic books.
_2local
700 1 _aCharter, Martin.
700 1 _aPolonsky, Michael J.
710 2 _aebrary, Inc.
856 4 0 _uhttp://site.ebrary.com/lib/rucke/Doc?id=10650147
_zAn electronic book accessible through the World Wide Web; click to view
999 _c74774
_d74774