Powers of persuasion
Fletcher, Winston.
Powers of persuasion the inside story of British advertising : 1951-2000 / [electronic resource] : Winston Fletcher. - Oxford ; New York : Oxford University Press, 2008. - 288 p., [16] p. of plates : col. ill.
Includes bibliographical references (p. [256]-265) and index.
1951 : watershed year -- Antecedents : look back in wonder -- The nineteen fifties : the television upheaval -- The nineteen sixties : 'you've never had it so good' -- The nineteen seventies : Britain takes the lead -- The nineteen eighties : Brits buy up the business -- The nineteen nineties : recession and globalization -- Crystal balling : peering into a cloudy future.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2013.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
GBA858605 bnb
Uk
Advertising--History--Great Britain--20th century.
Electronic books.
HF5813.G7 / F64 2008eb
659.10941
Powers of persuasion the inside story of British advertising : 1951-2000 / [electronic resource] : Winston Fletcher. - Oxford ; New York : Oxford University Press, 2008. - 288 p., [16] p. of plates : col. ill.
Includes bibliographical references (p. [256]-265) and index.
1951 : watershed year -- Antecedents : look back in wonder -- The nineteen fifties : the television upheaval -- The nineteen sixties : 'you've never had it so good' -- The nineteen seventies : Britain takes the lead -- The nineteen eighties : Brits buy up the business -- The nineteen nineties : recession and globalization -- Crystal balling : peering into a cloudy future.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2013.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
GBA858605 bnb
Uk
Advertising--History--Great Britain--20th century.
Electronic books.
HF5813.G7 / F64 2008eb
659.10941