Powers of persuasion (Record no. 421)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 01715nam a2200349 a 4500 |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.10941 |
| 100 1# - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Fletcher, Winston. |
| 245 10 - TITLE STATEMENT | |
| Title | Powers of persuasion |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Oxford ; |
| -- | New York : |
| Name of publisher | Oxford University Press, |
| Year of publication | 2008. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 288 p., [16] p. of plates : |
| Other physical details | col. ill. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | 1951 : watershed year -- Antecedents : look back in wonder -- The nineteen fifties : the television upheaval -- The nineteen sixties : 'you've never had it so good' -- The nineteen seventies : Britain takes the lead -- The nineteen eighties : Brits buy up the business -- The nineteen nineties : recession and globalization -- Crystal balling : peering into a cloudy future. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Advertising |
| 856 40 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | http://site.ebrary.com/lib/rucke/Doc?id=10288393 |
No items available.