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The experience effect (Record no. 101302)

MARC details
000 -LEADER
fixed length control field 01254nam a2200325Ia 4500
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/27
100 1# - MAIN ENTRY--AUTHOR NAME
Personal name Joseph, Jim,
245 14 - TITLE STATEMENT
Title The experience effect
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication New York :
Name of publisher AMACOM,
Year of publication c2010.
300 ## - PHYSICAL DESCRIPTION
Number of Pages xviii, 222 p. :
Other physical details ill.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Branding (Marketing)
Topical Term Brand loyalty.
Topical Term Customer relations.
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier http://site.ebrary.com/lib/rucke/Doc?id=10387200

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