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Information propagation on the Web 2.0 [electronic resource] : two essays on the propagation of user-generated content and how it is affected by social networks / Mark Elsner.

By: Contributor(s): Material type: TextSeries: Marketing im Globalen Wettbewerb = Marketing & global competition ; v. 2Publication details: Frankfurt am Main : Peter Lang, 2012.Description: 131 p. : illSubject(s): Genre/Form: LOC classification:
  • ZA4482 .E47 2012eb
Online resources: Dissertation note: Dissertation--Mainz Univ., 2010.
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Dissertation--Mainz Univ., 2010.

Includes bibliographical references.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2011. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

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