Beyond the ultimate question : a systematic approach to improve customer loyalty / Bob E. Hayes.

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TextPublisher: Milwaukee, Wisconsin : ASQ Quality Press, 2009Description: 1 online resource (432 pages) : illustrationsContent type:

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Includes bibliographical references and index.

Description based on print version record.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2014. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

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